When someone is launching a new product, event or marketing campaign, a great way to get traction and to build a list of interested people is with a contest.
We use this all the time and perfected a winning format that works well, and now we have created 10 project templates for you to use.
The Contest template consists of a header area with headline and video placeholder, a countdown timer to encourage action then a “Step 1” optin form to receive entries (either to your kickpages lead system or your integrated app).
Next, we have a “step 2” which is a Facebook comment box. What we do is ask people to sign up in step 1 and to leave a comment in step 2 to qualify. THe step 2 comment is usually something like “Tell us how Product A can help you in your business”. You then get interested leads and comments you can use for marketing, testimonials etc.
After they optin, you can use the 2nd page in the project – the Thank You page. This has our Social Media widget added so you can add links and encourage them to share what they entered.